We start our process with every client by gathering real customer data that tells us what we need for a solid marketing strategy. We create baseline metrics, set goals and use reporting to consistently improve all our marketing and training efforts. When we notice an opportunity for your team to improve using our knowledge of best practices, we can quickly deploy our training team. From proper handling of calls to service delivery, we help make your customer’s experience its very best.
Here’s just a few of our consulting and training services:
Database Analysis
Knowing who is your top customer, where the most valuable clients are located and mediums they use to get informed of their purchases from the start will make your efforts successful and much more effective. We begin with:
- Segmentation of your base
- Identify target neighborhoods and demographics for quick growth
- Market share evaluation
Marketing Plans
Duffy Marketing’s motto is “The power of a plan.” We strive to make sure all of our clients are planning ahead to achieve their marketing objectives, instead of pushing ineffective last-minute efforts out the door. Our services include:
- Creation
- Management
- Execution
- Evaluation
Reporting & Analysis
Knowing the results of your investment is very important, which is why every campaign processed through Duffy Marketing includes a ROI (Return On Investment) analysis to ensure your marketing is on the right track and is used for benchmarking future planning. We utilize many tools to give you the most accurate results:
- Tracked lines
- UTM codes
- Proprietary reporting system
Professional Training
Focus: Your team of professionals will come together as one cohesive network when they understand the “Why” in your company efforts. Our team of professional trainers will help you communicate your brand message that will resonate to your clients:
- All company
- Lifetime Values
- Core Value Sets
- Customer Service
- Technicians
- Sales
Join Our Growing Team
Do you have marketing, sales or training experience in the home services industry? If so, you might be a great fit for our team. Click below to send us your resume.
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