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ABOUT

Thanks for checking us out! Duffy Marketing Services, Inc. was started in 2001 by Barbara Duffy. From the early beginnings, Barb and her team of professionals have offered full service direct marketing support with a special emphasis in heating, cooling, indoor air quality, plumbing and electrical marketing and advertising for contractors.

About Duffy

ABOUT DUFFY

With over 60 years of combined HVAC, plumbing and electrical industry experience, our familiarity with unique seasonal business cycles as well as specific product and industry knowledge (including product terms, tax and manufacturer incentives, co-op funding, market trends and more!) means we can provide you with the competitive edge you need to make the most of your marketing dollars with the greatest of ease. When you hire the Duffy Marketing team, you can relax and have confidence that we’ve got this! There is no learning curve here, which will free up time for you to focus on all the business you will see from our collaborative efforts.  

Understanding typical business owners’ limited time, our team works together internally following very structured and proven processes, campaigns and products all while applying DIRTFT (Do It Right The First Time) philosophy to make sure what you receive is the best product we can provide the first time around. Our easy to use content and product management system allows you to have hands on access to everything you need, when you need it. 

No matter the level of support needed by your company, using a vertical integration approach, we work with your team to target the goals and sales that you want to generate, develop a strong foundation for your staff which allows them to embrace and understand your ongoing campaigns, then produce the materials and support needed to effectively put your marketing dollars to work for you. We can be that solution whether you need complete a turnkey package or one-off solutions for your ongoing marketing and advertising needs. 

Duffy Marketing also guarantees exclusivity to every one of our clients - meaning we only work with one client per service area, nationwide. No more having the same strategies being used against yourself which can drive everyone’s costs higher in the market for no reason. Let’s discuss your marketing and advertising needs today. Call 816-734-0014 or CLICK HERE for a FREE one-on-one consultation.

ABOUT

Thanks for checking us out! Duffy Marketing Services, Inc. was started in 2001 by Barbara Duffy. From the early beginnings, Barb and her team of professionals have offered full service direct marketing support with a special emphasis in heating, cooling, indoor air quality, plumbing and electrical marketing and advertising for contractors.

About Duffy

ABOUT DUFFY

With over 60 years of combined HVAC, plumbing and electrical industry experience, our familiarity with unique seasonal business cycles as well as specific product and industry knowledge (including product terms, tax and manufacturer incentives, co-op funding, market trends and more!) means we can provide you with the competitive edge you need to make the most of your marketing dollars with the greatest of ease. When you hire the Duffy Marketing team, you can relax and have confidence that we’ve got this! There is no learning curve here, which will free up time for you to focus on all the business you will see from our collaborative efforts.  

Understanding typical business owners’ limited time, our team works together internally following very structured and proven processes, campaigns and products all while applying DIRTFT (Do It Right The First Time) philosophy to make sure what you receive is the best product we can provide the first time around. Our easy to use content and product management system allows you to have hands on access to everything you need, when you need it. 

No matter the level of support needed by your company, using a vertical integration approach, we work with your team to target the goals and sales that you want to generate, develop a strong foundation for your staff which allows them to embrace and understand your ongoing campaigns, then produce the materials and support needed to effectively put your marketing dollars to work for you. We can be that solution whether you need complete a turnkey package or one-off solutions for your ongoing marketing and advertising needs. 

Duffy Marketing also guarantees exclusivity to every one of our clients - meaning we only work with one client per service area, nationwide. No more having the same strategies being used against yourself which can drive everyone’s costs higher in the market for no reason. Let’s discuss your marketing and advertising needs today. Call 816-734-0014 or CLICK HERE for a FREE one-on-one consultation.

MARKETING PRODUCTS

Creative

CREATIVE

Brand is one of the most important aspects of what makes your company sustainable over time. Our team of professional designers can take your current brand and maintain the look so there is not any hiccup in an established brand, or take it to the next level. We have years of proven results elevating a marketshare quickly with our successful approach. 

Direct Mail

DIRECT MAIL

Direct mail has been, and will continue to be, a core product we recommend because it provides a very good ROI for any company, specifically the home services industry. Because we can target many specific demographics and areas based on the strategy we establish in our database analysis, you can see true results like no other product with our exclusive reporting platform. Now with the Duffy Mail Integration (DMI), our direct mail campaign ROI’s have jumped to new levels because we can layer the impressions using the online products.

Online

Online

Online advertising is one of the fastest growing areas to market your company especially as the range of users expand more into our older generations. There is a lot of competition, so having a professional team setup and manage your campaigns that will compliment your entire strategy and be exclusive in your market will make this product a success. If your current digital provider does not have an exclusive agreement with you to only market your company, chances are pretty good that you are paying way more than you should be. Our services include:

  • Blog
  • Digital Advertising - SEM, Video
  • Directory Management
  • Reputation Management
  • Social - creation and management
  • Website
    • Create
    • Optimize
    • SEO


Outdoor

Outdoor

Top of the mind awareness (TOMA) is achieved by strategically placing outdoor advertisements with very targeted messages in locations where your clients are at. This message working together with the other marketing products targeted to that same area will provide a lift to your overall response.

Promotional Products

Promotional Products

Continued to support your Top of the mind awareness (TOMA) with quality products bearing your name. Oh the power of the pen! We offer a wide variety of offerings and give available discounts to our premier package clients. Leaving a useful, branded product in your customers’ or potential customers’ hands can mean all the difference the next time they’re trying to remember who to call!

Check out the items available for you and let us know how we can help you!

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 

Creative

CREATIVE

Brand is one of the most important aspects of what makes your company sustainable over time. Our team of professional designers can take your current brand and maintain the look so there is not any hiccup in an established brand, or take it to the next level. We have years of proven results elevating a marketshare quickly with our successful approach. 

Online

Online

Online advertising is one of the fastest growing areas to market your company especially as the range of users expand more into our older generations. There is a lot of competition, so having a professional team setup and manage your campaigns that will compliment your entire strategy and be exclusive in your market will make this product a success. If your current digital provider does not have an exclusive agreement with you to only market your company, chances are pretty good that you are paying way more than you should be. Our services include:

      • Blog
      • Digital Advertising - SEM, Video
      • Directory Management
      • Reputation Management
      • Social - creation and management
      • Website 
        • Create
        • Optimize
        • SEO

 

 

 

Direct
Mail

DIRECT MAIL

Direct mail has been, and will continue to be, a core product we recommend because it provides a very good ROI for any company, specifically the home services industry. Because we can target many specific demographics and areas based on the strategy we establish in our database analysis, you can see true results like no other product with our exclusive reporting platform. Now with the Duffy Mail Integration (DMI), our direct mail campaign ROI’s have jumped to new levels because we can layer the impressions using the online products.

Promotional
Products

Promotional Products

Continued to support your Top of the mind awareness (TOMA) with quality products bearing your name. Oh the power of the pen! We offer a wide variety of offerings and give available discounts to our premier package clients. Leaving a useful, branded product in your customers’ or potential customers’ hands can mean all the difference the next time they’re trying to remember who to call!

Check out the items available for you and let us know how we can help you!

 

Outdoor

Outdoor

Top of the mind awareness (TOMA) is achieved by strategically placing outdoor advertisements with very targeted messages in locations where your clients are at. This message working together with the other marketing products targeted to that same area will provide a lift to your overall response.

IMAGES: Sample of a couple billboards we created for a few clients. -- Can you provide me with those?

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 

Creative

CREATIVE

Brand is one of the most important aspects of what makes your company sustainable over time. Our team of professional designers can take your current brand and maintain the look so there is not any hiccup in an established brand, or take it to the next level. We have years of proven results elevating a marketshare quickly with our successful approach. 

Online

Online

Online advertising is one of the fastest growing areas to market your company especially as the range of users expand more into our older generations. There is a lot of competition, so having a professional team setup and manage your campaigns that will compliment your entire strategy and be exclusive in your market will make this product a success. If your current digital provider does not have an exclusive agreement with you to only market your company, chances are pretty good that you are paying way more than you should be. Our services include:

      • Blog
      • Digital Advertising - SEM, Video
      • Directory Management
      • Reputation Management
      • Social - creation and management
      • Website 
        • Create
        • Optimize
        • SEO

 

 

 

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business.

Promotional
Products

Promotional Products

Continued to support your Top of the mind awareness (TOMA) with quality products bearing your name. Oh the power of the pen! We offer a wide variety of offerings and give available discounts to our premier package clients. Leaving a useful, branded product in your customers’ or potential customers’ hands can mean all the difference the next time they’re trying to remember who to call!

Check out the items available for you and let us know how we can help you!

 

Direct
Mail

DIRECT MAIL

Direct mail has been, and will continue to be, a core product we recommend because it provides a very good ROI for any company, specifically the home services industry. Because we can target many specific demographics and areas based on the strategy we establish in our database analysis, you can see true results like no other product with our exclusive reporting platform. Now with the Duffy Mail Integration (DMI), our direct mail campaign ROI’s have jumped to new levels because we can layer the impressions using the online products.
Outdoor

Outdoor

Top of the mind awareness (TOMA) is achieved by strategically placing outdoor advertisements with very targeted messages in locations where your clients are at. This message working together with the other marketing products targeted to that same area will provide a lift to your overall response.

STRATEGY
& PLANNING

Duffy Marketing has been a strong partner in helping us achieve our growth goals, so that we can serve more customers.  This partnership started as we transitioned from an 100 year old electrical company, to offering additional service in plumbing, heating & air conditioning.  During this transition Duffy’s team championed a complete rebranding effort. 

One key strength of Duffy’s marketing is the ability to bring synergy to all of the forms of our marketing - including television, radio, news paper, magazines, billboards, vans, and so much more.  The brand of Dixie is well known in our service area.  For this we give Duffy Marketing a huge Thank You!

Duffy works with a true stewardship approach.  They look at each dollar being spent, and make sure that it is getting the proper return on investment.  The products that are delivered are great, but the real magic is in the Duffy team members.  Each team member brings a unique strength, and the team works together in an amazing fashion!  I have enjoyed working with & getting know the Duffy team.

Rodney King

Dixie Electric, Plumbing & Air

I had the pleasure to work with Barb Duffy and Duffy Marketing for 10 years. The success at General Air Conditioning is a large part due to the leadership and support that we have received from Barb. Her insight on the HVAC industry as well as knowledge of direct mail marketing has been invaluable.

We have created a working relationship that has allowed us to brand the General and take our company to a new level as the most successful service and replacement air conditioning company in the Coachella Valley.  Marketing Works!!

Frank Harrison

General Air Conditioning, Palm Springs, CA

Duffy has tremendous knowledge in the service industry which helps us with strategy and training to keep everybody on  the same page. They work well with our vendors and stay on time and in budget while consistently growing our business by 25 percent a year. Great Partnership!

Noble Yelverton

Dixie Electric, Plumbing & Air

You and your staff have really shed some light on how to look at our marketing dollars. Years ago, I didn’t understand marketing.  I would place expensive ads in newspapers, radio, television, and yellow pages with no plan and no understanding of the results and how they would affect my business.  After working with Duffy Marketing, I now understand and maximize my advertising dollars to work for me.  To get the results we need at the best customer acquisition cost.  Through direct marketing, we coordinate all the various media to keep a consistent flow of business as we grow. 

We now target the additional sales we want to generate, we target when we want to generate the sales, and we target based on what our staff is capable of handling.  I am spending more in marketing than I ever have before, and we aren’t complaining that we are slow. We have been able to change a ‘weather driven industry’ into a ‘marketing driven industry’

David Samuel

Aire Serv of Southwest MO & Northeast AK, Cassville, MO

BLOG

Our Bright Ideas Duffy Marketing Blog is designed to share information about our programs and offerings, industry trends and other topics of interest with our clients. It’s a forum for discussion, questions, ideas and resources for business owners where they can connect with us and make the most of their relationship with Duffy Marketing. Contact us today or fill in the form below to request access!

Request Access Here

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    BLOG

    Our Bright Ideas Duffy Marketing Blog is designed to share information about our programs and offerings, industry trends and other topics of interest with our clients. It’s a forum for discussion, questions, ideas and resources for business owners where they can connect with us and make the most of their relationship with Duffy Marketing. Contact us today or fill in the form below to request access!

    Request Access Here

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        CONTACT

        Main Office:  816-734-0014

        Email for General Information:

        info@duffymarketing.com

        National Headquarters: Glendale, AZ

        Satellite Offices: Hagerstown, MD; Independence, MO; Kansas City, MO; Parkville, MO; Phoenix, AZ; Redlands, CA; San Diego, CA; Springfield, MO; Sunnyside, GA; Terre Haute, IN

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          CONTACT

          Main Office:  816-734-0014
          Email for General Information:
          info@duffymarketing.com
          National Headquarters:
          Kansas City, MO – soon to be Phoenix, AZ September 2020
          Satellite Offices:
          Hagerstown, MD; Independence, MO; Parkville, MO; Phoenix, AZ; Redlands, CA; San Diego, CA; Springfield, MO; Sunnyside, GA; Terre Haute, IN

          © Copyright 2021 — Duffy Marketing ServicesDuffy Blog