Support Breast Cancer and bring your team together with this great turn-key campaign LEARN MORE Particle Consistency of your “BRAND” can increase your market share and overall ROI. BUILD MY BRAND Get your company seen 365 a year with quality promotional products. ORDER NOW Parallax Newsletters are the perfect way to retain your valuable clients with a soft-sell approach that educates and entertains. Get your newsletter started today! Integrate your direct mail with online products for the best optimized marketing approach available today!

ABOUT

Thanks for checking us out! Duffy Marketing Services, Inc. was started in 2001 by Barbara Duffy. From the early beginnings, Barb and her team of professionals have offered full service direct marketing support with a special emphasis in heating, cooling, indoor air quality, plumbing and electrical marketing and advertising for contractors.

About Duffy

ABOUT DUFFY

With over 60 years of combined HVAC, plumbing and electrical industry experience, our familiarity with unique seasonal business cycles as well as specific product and industry knowledge (including product terms, tax and manufacturer incentives, co-op funding, market trends and more!) means we can provide you with the competitive edge you need to make the most of your marketing dollars with the greatest of ease. When you hire the Duffy Marketing team, you can relax and have confidence that we’ve got this! There is no learning curve here, which will free up time for you to focus on all the business you will see from our collaborative efforts.  

Understanding typical business owners’ limited time, our team works together internally following very structured and proven processes, campaigns and products all while applying DIRTFT (Do It Right The First Time) philosophy to make sure what you receive is the best product we can provide the first time around. Our easy to use content and product management system allows you to have hands on access to everything you need, when you need it. 

No matter the level of support needed by your company, using a vertical integration approach, we work with your team to target the goals and sales that you want to generate, develop a strong foundation for your staff which allows them to embrace and understand your ongoing campaigns, then produce the materials and support needed to effectively put your marketing dollars to work for you. We can be that solution whether you need complete a turnkey package or one-off solutions for your ongoing marketing and advertising needs. 

Duffy Marketing also guarantees exclusivity to every one of our clients - meaning we only work with one client per service area, nationwide. No more having the same strategies being used against yourself which can drive everyone’s costs higher in the market for no reason. Let’s discuss your marketing and advertising needs today. Call 816-734-0014 or CLICK HERE for a FREE one-on-one consultation.

ABOUT

Thanks for checking us out! Duffy Marketing Services, Inc. was started in 2001 by Barbara Duffy. From the early beginnings, Barb and her team of professionals have offered full service direct marketing support with a special emphasis in heating, cooling, indoor air quality, plumbing and electrical marketing and advertising for contractors.

About Duffy

ABOUT DUFFY

With over 60 years of combined HVAC, plumbing and electrical industry experience, our familiarity with unique seasonal business cycles as well as specific product and industry knowledge (including product terms, tax and manufacturer incentives, co-op funding, market trends and more!) means we can provide you with the competitive edge you need to make the most of your marketing dollars with the greatest of ease. When you hire the Duffy Marketing team, you can relax and have confidence that we’ve got this! There is no learning curve here, which will free up time for you to focus on all the business you will see from our collaborative efforts.  

Understanding typical business owners’ limited time, our team works together internally following very structured and proven processes, campaigns and products all while applying DIRTFT (Do It Right The First Time) philosophy to make sure what you receive is the best product we can provide the first time around. Our easy to use content and product management system allows you to have hands on access to everything you need, when you need it. 

No matter the level of support needed by your company, using a vertical integration approach, we work with your team to target the goals and sales that you want to generate, develop a strong foundation for your staff which allows them to embrace and understand your ongoing campaigns, then produce the materials and support needed to effectively put your marketing dollars to work for you. We can be that solution whether you need complete a turnkey package or one-off solutions for your ongoing marketing and advertising needs. 

Duffy Marketing also guarantees exclusivity to every one of our clients - meaning we only work with one client per service area, nationwide. No more having the same strategies being used against yourself which can drive everyone’s costs higher in the market for no reason. Let’s discuss your marketing and advertising needs today. Call 816-734-0014 or CLICK HERE for a FREE one-on-one consultation.

MARKETING PRODUCTS

Creative

CREATIVE

Brand is one of the most important aspects of what makes your company sustainable over time. Our team of professional designers can take your current brand and maintain the look so there is not any hiccup in an established brand, or take it to the next level. We have years of proven results elevating a marketshare quickly with our successful approach. 

Direct Mail

DIRECT MAIL

Direct mail has been, and will continue to be, a core product we recommend because it provides a very good ROI for any company, specifically the home services industry. Because we can target many specific demographics and areas based on the strategy we establish in our database analysis, you can see true results like no other product with our exclusive reporting platform. Now with the Duffy Mail Integration (DMI), our direct mail campaign ROI’s have jumped to new levels because we can layer the impressions using the online products.
Exclusive
Campaigns

Catch Me In Pink


Homeowner’s Guide

Enhance your sales approach with this great product used successfully by companies for years which sets your company apart from your competitors displaying standards they can understand and gauge. Available now as a downloadable file as well as link to from an email sent in your appointment confirmation. Book you have used in the past into a shareable and printable file you can begin to use immediately to enhance your sales approach.


 

Nesting

Increase your market share by “nesting” with our exclusive turn-key program.


Speak-To-Flier

Work with our team to create custom “Speak-To’s” so that your
team has a tool that educates and prompts your clients about the
products you want to promote. Digital versions are available as well.

 

 

 

   

Carry You Across - Bob Harvey Band

The Bob Harvey Band has been a premier Kansas City local band for many years offering classic rock and roll covers along with originals like “Carry You Across”. The supporting words of this song especially resonated with owner Barb Duffy, a breast cancer survivor.

...I was born to make a difference In someone else’s life I was born to meet you here When your time was running out So there is no sacrifice

I will carry you across I can take the pain and burden I can turn it around I will carry you cross....

When asked if “Carry You Across” could be utilized in ongoing fundraising efforts like the Catch Me In Pink campaign and Paint El Paseo Pink (Desert Cancer Foundation), Bob was honored and pleased to give back to the charities that Duffy Marketing Services is associated with. With the purchase and download of this great song, a portion of the proceeds will be donated to the charity of your choice. Won’t you please tell your friends and family so the fundraising can continue? Thank you for supporting these amazing organizations, the Bob Harvey Band, and enjoy the song!  

Purchase your copy of "Carry You Across" today and share with your friends and raise more money for these great causes.


Online

Online

Online advertising is one of the fastest growing areas to market your company especially as the range of users expand more into our older generations. There is a lot of competition, so having a professional team setup and manage your campaigns that will compliment your entire strategy and be exclusive in your market will make this product a success. If your current digital provider does not have an exclusive agreement with you to only market your company, chances are pretty good that you are paying way more than you should be. Our services include:

      • Blog
      • Digital Advertising - SEM, Video
      • Directory Management
      • Reputation Management
      • Social - creation and management
      • Website 
        • Create
        • Optimize
        • SEO

Outdoor

Outdoor

Top of the mind awareness (TOMA) is achieved by strategically placing outdoor advertisements with very targeted messages in locations where your clients are at. This message working together with the other marketing products targeted to that same area will provide a lift to your overall response.

Promo Products

Promotional Products

Continued to support your Top of the mind awareness (TOMA) with quality products bearing your name. Oh the power of the pen! We offer a wide variety of offerings and give available discounts to our premier package clients. Leaving a useful, branded product in your customers’ or potential customers’ hands can mean all the difference the next time they’re trying to remember who to call!

Check out the items available for you and let us know how we can help you!

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 

Creative

CREATIVE

Brand is one of the most important aspects of what makes your company sustainable over time. Our team of professional designers can take your current brand and maintain the look so there is not any hiccup in an established brand, or take it to the next level. We have years of proven results elevating a marketshare quickly with our successful approach. 

Online

Online

Online advertising is one of the fastest growing areas to market your company especially as the range of users expand more into our older generations. There is a lot of competition, so having a professional team setup and manage your campaigns that will compliment your entire strategy and be exclusive in your market will make this product a success. If your current digital provider does not have an exclusive agreement with you to only market your company, chances are pretty good that you are paying way more than you should be. Our services include:

      • Blog
      • Digital Advertising - SEM, Video
      • Directory Management
      • Reputation Management
      • Social - creation and management
      • Website 
        • Create
        • Optimize
        • SEO

 

 

 

Direct
Mail

DIRECT MAIL

Direct mail has been, and will continue to be, a core product we recommend because it provides a very good ROI for any company, specifically the home services industry. Because we can target many specific demographics and areas based on the strategy we establish in our database analysis, you can see true results like no other product with our exclusive reporting platform. Now with the Duffy Mail Integration (DMI), our direct mail campaign ROI’s have jumped to new levels because we can layer the impressions using the online products.
Exclusive
Campaigns

Carry You Across - Bob Harvey Band

The Bob Harvey Band has been a premier Kansas City local band for many years offering classic rock and roll covers along with originals like “Carry You Across”. The supporting words of this song especially resonated with owner Barb Duffy, a breast cancer survivor.

...I was born to make a difference In someone else’s life I was born to meet you here When your time was running out So there is no sacrifice

I will carry you across I can take the pain and burden I can turn it around I will carry you cross....

When asked if “Carry You Across” could be utilized in ongoing fundraising efforts like the Catch Me In Pink campaign and Paint El Paseo Pink (Desert Cancer Foundation), Bob was honored and pleased to give back to the charities that Duffy Marketing Services is associated with. With the purchase and download of this great song, a portion of the proceeds will be donated to the charity of your choice. Won’t you please tell your friends and family so the fundraising can continue? Thank you for supporting these amazing organizations, the Bob Harvey Band, and enjoy the song!  

Purchase your copy of "Carry You Across" today and share with your friends and raise more money for these great causes.


 

Catch Me In Pink


 

Homeowner’s Guide

Enhance your sales approach with this great product used successfully by companies for years which sets your company apart from your competitors displaying standards they can understand and gauge. Available now as a downloadable file as well as link to from an email sent in your appointment confirmation. Book you have used in the past into a shareable and printable file you can begin to use immediately to enhance your sales approach.


 

Nesting

Increase your market share by “nesting” with our exclusive turn-key program.

This video is private https://vimeo.com/59815952 - can't view it 


Speak-To-Flier

Work with our team to create custom “Speak-To’s” so that your
team has a tool that educates and prompts your clients about the
products you want to promote. Digital versions are available as well.

IMAGE: Sample of a few clients that you like (pls provide)

Promo
Products

Promotional Products

Continued to support your Top of the mind awareness (TOMA) with quality products bearing your name. Oh the power of the pen! We offer a wide variety of offerings and give available discounts to our premier package clients. Leaving a useful, branded product in your customers’ or potential customers’ hands can mean all the difference the next time they’re trying to remember who to call!

Check out the items available for you and let us know how we can help you!

Outdoor

Outdoor

Top of the mind awareness (TOMA) is achieved by strategically placing outdoor advertisements with very targeted messages in locations where your clients are at. This message working together with the other marketing products targeted to that same area will provide a lift to your overall response.

IMAGES: Sample of a couple billboards we created for a few clients. -- Can you provide me with those?

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 
Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 
Creative

CREATIVE

Brand is one of the most important aspects of what makes your company sustainable over time. Our team of professional designers can take your current brand and maintain the look so there is not any hiccup in an established brand, or take it to the next level. We have years of proven results elevating a marketshare quickly with our successful approach. 

Online

Online

Online advertising is one of the fastest growing areas to market your company especially as the range of users expand more into our older generations. There is a lot of competition, so having a professional team setup and manage your campaigns that will compliment your entire strategy and be exclusive in your market will make this product a success. If your current digital provider does not have an exclusive agreement with you to only market your company, chances are pretty good that you are paying way more than you should be. Our services include:

      • Blog
      • Digital Advertising - SEM, Video
      • Directory Management
      • Reputation Management
      • Social - creation and management
      • Website 
        • Create
        • Optimize
        • SEO

 

 

 

Promo
Products

Promotional Products

Continued to support your Top of the mind awareness (TOMA) with quality products bearing your name. Oh the power of the pen! We offer a wide variety of offerings and give available discounts to our premier package clients. Leaving a useful, branded product in your customers’ or potential customers’ hands can mean all the difference the next time they’re trying to remember who to call!

Check out the items available for you and let us know how we can help you!

Video

Video

Video marketing is HOT HOT HOT and the Duffy Marketing team can take your vision and put it into reality with professional commercials and videos to support and product or service. From concept, script writing, recording and production, our team can provide quality videos that you can use for years to come to support your business. 
Direct
Mail

DIRECT MAIL

Direct mail has been, and will continue to be, a core product we recommend because it provides a very good ROI for any company, specifically the home services industry. Because we can target many specific demographics and areas based on the strategy we establish in our database analysis, you can see true results like no other product with our exclusive reporting platform. Now with the Duffy Mail Integration (DMI), our direct mail campaign ROI’s have jumped to new levels because we can layer the impressions using the online products.
Exclusive
Campaigns

Carry You Across - Bob Harvey Band

The Bob Harvey Band has been a premier Kansas City local band for many years offering classic rock and roll covers along with originals like “Carry You Across”. The supporting words of this song especially resonated with owner Barb Duffy, a breast cancer survivor.

...I was born to make a difference In someone else’s life I was born to meet you here When your time was running out So there is no sacrifice

I will carry you across I can take the pain and burden I can turn it around I will carry you cross....

When asked if “Carry You Across” could be utilized in ongoing fundraising efforts like the Catch Me In Pink campaign and Paint El Paseo Pink (Desert Cancer Foundation), Bob was honored and pleased to give back to the charities that Duffy Marketing Services is associated with. With the purchase and download of this great song, a portion of the proceeds will be donated to the charity of your choice. Won’t you please tell your friends and family so the fundraising can continue? Thank you for supporting these amazing organizations, the Bob Harvey Band, and enjoy the song!  

Purchase your copy of "Carry You Across" today and share with your friends and raise more money for these great causes.


 

Catch Me In Pink


 

Homeowner’s Guide

Enhance your sales approach with this great product used successfully by companies for years which sets your company apart from your competitors displaying standards they can understand and gauge. Available now as a downloadable file as well as link to from an email sent in your appointment confirmation. Book you have used in the past into a shareable and printable file you can begin to use immediately to enhance your sales approach.


 

Nesting

Increase your market share by “nesting” with our exclusive turn-key program.

This video is private https://vimeo.com/59815952 - can't view it 


Speak-To-Flier

Work with our team to create custom “Speak-To’s” so that your
team has a tool that educates and prompts your clients about the
products you want to promote. Digital versions are available as well.

IMAGE: Sample of a few clients that you like (pls provide)

Outdoor

Outdoor

Top of the mind awareness (TOMA) is achieved by strategically placing outdoor advertisements with very targeted messages in locations where your clients are at. This message working together with the other marketing products targeted to that same area will provide a lift to your overall response.

IMAGES: Sample of a couple billboards we created for a few clients. -- Can you provide me with those?

STRATEGY
& PLANNING

Knowing who is your top customer, where the most valuable clients are located and mediums they use to get informed of their purchases from the start will make your efforts successful and much more effective. We begin with:

        • Segmentation of your base
        • Identify target neighborhoods and demographics for quickest growth 
        • Market share evaluation

Duffy Marketing’s motto is “The power of a plan.” We strive to make sure all of our clients are planning ahead to achieve their marketing objectives, instead of pushing ineffective last-minute efforts out the door. Our services include: 

        • Creation 
        • Management
        • Execution
        • Evaluation

Knowing the results of your investment is very important, which is why every campaign processed through Duffy Marketing includes a ROI (Return On Investment) analysis to ensure your marketing is on the right track and is used for benchmarking future planning. We utilize many tools to give you the most accurate results: 

        • Tracked lines
        • UTM codes
        • Proprietary reporting system

Focus: Your team of professionals will come together as one cohesive network when they understand the “Why” in your company efforts. Our team of professional trainers will help you carry your brand message that will resonate to your clients:

      • All company
            1. – Lifetime Values
            – Core Value Sets
      • Customer Service
      • Technicians
      • Sales

 

TESTIMONIALS

“I had the pleasure to work with Barb Duffy and Duffy Marketing for 10 years. The success at General Air Conditioning is a large part due to the leadership and support that we have received from Barb. Her insight on the HVAC industry as well as knowledge of direct mail marketing has been invaluable. We have created a working relationship that has allowed us to brand the General and take our company to a new level as the most successful service and replacement air conditioning company in the Coachella Valley.  Marketing Works!!” 

Frank Harrison General Air Conditioning, Palm Springs, CA

“You and your staff have really shed some light on how to look at our marketing dollars. Years ago, I didn’t understand marketing.  I would place expensive ads in newspapers, radio, television, and yellow pages with no plan and no understanding of the results and how they would affect my business.  After working with Duffy Marketing, I now understand and maximize my advertising dollars to work for me.  To get the results we need at the best customer acquisition cost.  Through direct marketing, we coordinate all the various media to keep a consistent flow of business as we grow.  We now target the additional sales we want to generate, we target when we want to generate the sales, and we target based on what our staff is capable of handling.  I am spending more in marketing than I ever have before, and we aren’t complaining that we are slow. We have been able to change a ‘weather driven industry’ into a ‘marketing driven industry’.” 

David Samuel Aire Serv of Southwest MO & Northeast AK,  Cassville, MO / 2008 Aire Serv Franchise of the Year

“We started using Duffy Marketing in 2005. Barb has helped us put together an annual marketing plan and budget. She has also been the point person on the creative work for all our direct mail. Her insight on the HVAC industry as well as knowledge of direct mail marketing has been invaluable. Our business doubled in size from 2005 to 2008. I believe a large part of that has been the outstanding work by Barb and her crew.”

Michael Porter Greenwood Heating, Seattle, WA

TESTIMONIALS

“I had the pleasure to work with Barb Duffy and Duffy Marketing for 10 years. The success at General Air Conditioning is a large part due to the leadership and support that we have received from Barb. Her insight on the HVAC industry as well as knowledge of direct mail marketing has been invaluable. We have created a working relationship that has allowed us to brand the General and take our company to a new level as the most successful service and replacement air conditioning company in the Coachella Valley.  Marketing Works!!” 

Frank Harrison General Air Conditioning, Palm Springs, CA

“You and your staff have really shed some light on how to look at our marketing dollars. Years ago, I didn’t understand marketing.  I would place expensive ads in newspapers, radio, television, and yellow pages with no plan and no understanding of the results and how they would affect my business.  After working with Duffy Marketing, I now understand and maximize my advertising dollars to work for me.  To get the results we need at the best customer acquisition cost.  Through direct marketing, we coordinate all the various media to keep a consistent flow of business as we grow.  We now target the additional sales we want to generate, we target when we want to generate the sales, and we target based on what our staff is capable of handling.  I am spending more in marketing than I ever have before, and we aren’t complaining that we are slow. We have been able to change a ‘weather driven industry’ into a ‘marketing driven industry’.” 

David Samuel Aire Serv of Southwest MO & Northeast AK,  Cassville, MO / 2008 Aire Serv Franchise of the Year

“We started using Duffy Marketing in 2005. Barb has helped us put together an annual marketing plan and budget. She has also been the point person on the creative work for all our direct mail. Her insight on the HVAC industry as well as knowledge of direct mail marketing has been invaluable. Our business doubled in size from 2005 to 2008. I believe a large part of that has been the outstanding work by Barb and her crew.”

Michael Porter Greenwood Heating, Seattle, WA

BLOG

Our Bright Ideas Duffy Marketing Blog is designed to share information about our programs and offerings, industry trends and other topics of interest with our clients. It’s a forum for discussion, questions, ideas and resources for business owners where they can connect with us and make the most of their relationship with Duffy Marketing. Contact us today or fill in the form below to request access!

Request Access Here

Your Name (required)

Your Email (required)

Company Name

Telephone Number

How Did You Hear About The Bright Ideas Blog?

Your Message

BLOG

Our Bright Ideas Duffy Marketing Blog is designed to share information about our programs and offerings, industry trends and other topics of interest with our clients. It’s a forum for discussion, questions, ideas and resources for business owners where they can connect with us and make the most of their relationship with Duffy Marketing. Contact us today or fill in the form below to request access!

Request Access Here

Your Name (required)

Your Email (required)

Company Name

Telephone Number

How Did You Hear About The Bright Ideas Blog?

Your Message

Your Name *

Your Email *

Subject

Your Message *

CONTACT

Main Office:  816-734-0014
Email for General Information:
info@duffymarketing.com
National Headquarters:
Kansas City, MO – soon to be Phoenix, AZ September 2020
Satellite Offices:
Hagerstown, MD; Independence, MO; Parkville, MO; Phoenix, AZ; Redlands, CA; San Diego, CA; Springfield, MO; Sunnyside, GA; Terre Haute, IN

Your Name *

Your Email *

Subject

Your Message *

CONTACT

Main Office:  816-734-0014
Email for General Information:
info@duffymarketing.com
National Headquarters:
Kansas City, MO – soon to be Phoenix, AZ September 2020
Satellite Offices:
Hagerstown, MD; Independence, MO; Parkville, MO; Phoenix, AZ; Redlands, CA; San Diego, CA; Springfield, MO; Sunnyside, GA; Terre Haute, IN