CATCH ME IN PINK
Barb Duffy, the owner of Duffy Marketing, and a breast cancer survivor, started Catch Me in Pink™ in 2016 and has raised $63,000 so far. This campaign is a great way to increase visibility in your community, and bring your team together in a common mission to save lives and make a difference that they work.
Your team and everyone participating are eligible to win the national grand prize for 2 lucky people:
- 7-night stay at a top resort tropical location
- Roundtrip airfare for two
- $500 VISA® gift card
- Vera Bradley luggage
- Vera Bradley bags
- Vera Bradley blanket
- $50 CMIP Visa® Gift Cards
The prizes are a great incentive for the whole community and your team to participate.¹
Time Remaining Until Catch Me in Pink™ Begins
For only $1,250 and a minimum guaranteed $500 donation to the Vera Bradley Foundation for Breast Cancer, your company can have this great turn-key campaign rolled out for you.²
Use the Catch Me In Pink™ Trademark on your website and in marketing materials
10 Catch Me In Pink™ Hats
Vera Bradley Coin Purses will also be provided for you to give away to survivors at local events and at your office
Landing Page
Press Release sent locally
Promotional Video
Campaign Management by the Duffy Team
Speak to Sheet – one per employee in a 3-hole protective sleeve
250 Business Cards
For your weekly prizes:
- 1. Catch Me In Pink™ $50 Gift Card
- 2. Vera Bradley Bags
- 3. Vera Bradley Catch Me In Pink™ Blanket
Thank You Video
Facebook Cover Video
Training Video including scripts for team
Participation in national giveaways including the Tropical Trip for 2 as well as pizza parties for the companies with the most donations and pictures uploaded.
WEAR YOUR CMIP APPAREL
Your team wears official Catch Me In Pink™ apparel as much as possible—both at work and on their personal time.
SNAP A SELFIE WITH A FRIEND
The community is asked to catch your team wearing their official apparel and take an "USIE."
UPLOAD TO YOUR LANDING PAGE
The pictures are uploaded to a customized landing page. Your company will donate a set amount (usually $1-5 per picture) to the Vera Bradley Foundation for Breast Cancer.
DUFFY POSTS PICTURE TO YOUR FACEBOOK
The Duffy team posts the pictures on your company's Facebook page using proper hashtags to assure the greatest exposure. Participants are encouraged to tag themselves and like the image and your Facebook page. It's also where weekly and national grand prize winners are announced.
DONATE MONEY DIRECTLY
Duffy and the Vera Bradley Foundation will create a customized donation page for you. It is simple and easy for your community to participate. Each picture and donation will count as an official entry for the national and local prizes. When you join the Catch Me in Pink™ campaign, your receive a complete turn-key package of marketing materials. Additionally, you will be able to use the Catch Me in Pink™ Trademark on your website and your own marketing materials. This is a fantastic resource for driving social engagement for future marketing campaigns.
Check out some of Duffy Marketing’s photos from last year!
Our Fundraising Recipient
The Vera Bradley Foundation for Breast Cancer Research is our fundraising recipient. This is a nationally recognized brand to further your campaign success. The Foundation is doing ground breaking research and it is exciting for everyone involved to be a part of something so big.
Join Our Growing Team
Do you have marketing, sales or training experience in the home services industry? If so, you might be a great fit for our team. Click below to send us your resume.
CMIP Rules & Regulations | © 2023 Duffy Marketing Services, Inc. All Rights Reserved.
