Will Digital Marketing Take Over Traditional Marketing?

billboard marketing

Having a marketing strategy over the long term is essential for your business if you want to succeed in your industry and produce more profits. Since the beginning of advertising outdoors has been used, online ads, search engine optimization and data collection are newcomers to the marketing world. Analyzing these methods to determine if a […]

Which Is The Best Social Media Website For Marketing?

social media

Here at Duffy Marketing Services, our social media marketing experts are often asked which is the best social platform for marketing a business. It depends on who is asking. That’s because social media demographics vary so much from platform to platform. You must match the right platform to the target customer that is a part […]

The Importance Of A Long-Term Marketing Strategy

long-term marketing strategy

Especially in the HVAC, plumbing or electrical business it is important to have a long-term marketing strategy for up to 1, 2, 5 & 10 years. The age of a home and HVAC system, plumbing or electrical wiring is a critical component of your business and long-term growth strategy. As you are expanding your customer […]

Where Companies Go Wrong With Learning And Development

training

INVEST AND FOR THE RIGHT REASON Most companies will admit that they are either in the situation where they don’t do training at all, or just not enough of it. Frank Harrison, former owner of General Air Conditioning & Plumbing located in Palm Springs, CA once was asked by another HVAC company owner “What if […]

What Are The Best Company Giveaways For Branding?

business branding

“Oh the power of a pen” The pen has been the leading promo product recommended by the promotional experts for business branding at Duffy Marketing Services because EVERYONE can use a pen, and they are an affordable gift that’s easy to transport and store.  Promotional products that are durable and get used the most are […]