Long-Term Business & Marketing Goals

marketing goals

Creating Long-Term Business & Marketing Goals When you manage or own a business, creating business and marketing goals is essential to ensure you know where you’re headed and how much you want to grow. This will give you an idea of what steps you need to take to stand out in the service industry and […]

What is Employee Training & Development?

Training and Development

Understanding Employee Training and Development Employee training and development focuses on activities that aid in employees acquiring new knowledge and skills, or expanding upon what they already know. Ultimately, incorporating training and development doesn’t just help employees grow in their field; it helps improve business processes and performance. It’s important to note that there are […]

How to make money through online ads?

online ads

How Online Ads Can Earn You Money If you’re interested in earning money with online advertisements, you can take advantage of ad networks that are available. Online ads can allow you to earn money every time someone chooses to click on the ad for your HVAC, electric, or plumbing website. There are a few ways […]

What Are Some Bad Marketing Strategies?

marketing strategies

Some of the Most Ineffective Marketing Strategies When you’re marketing your company, it’s crucial that you use the right techniques to stand out in the service industry and appeal to potential customers. As you try to get creative and use the right tools, it can be easy to make mistakes along the way. Here are […]

The Importance Of A Long-Term Marketing Strategy

long-term marketing strategy

Especially in the HVAC, plumbing or electrical business it is important to have a long-term marketing strategy for up to 1, 2, 5 & 10 years. The age of a home and HVAC system, plumbing or electrical wiring is a critical component of your business and long-term growth strategy. As you are expanding your customer […]

Where Companies Go Wrong With Learning And Development


INVEST AND FOR THE RIGHT REASON Most companies will admit that they are either in the situation where they don’t do training at all, or just not enough of it. Frank Harrison, former owner of General Air Conditioning & Plumbing located in Palm Springs, CA once was asked by another HVAC company owner “What if […]

What Are The Best Company Giveaways For Branding?

business branding

“Oh the power of a pen” The pen has been the leading promo product recommended by the promotional experts for business branding at Duffy Marketing Services because EVERYONE can use a pen, and they are an affordable gift that’s easy to transport and store.  Promotional products that are durable and get used the most are […]