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Get expert tips on direct mail, digital marketing, email marketing, social media and more. Our blog is a combination of resources that our clients have found useful in improving their marketing across all platforms.

social media marketing

What is Social Media Marketing?

The argument can be made that nothing in history has changed American (and global) culture more quickly than social media. Close to 3,000,000,000 (3 billion) people use social media. This

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Tracking with Trends

In the world of online marketing, it is constantly said that content is the way forward.  But what finesse is needed to take something dull and make it sound attractive?

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Google The Missing Link?

There have been a ton of press, blogs and articles written over the past year discussing the demise of Google and SEO as we know it.  Link building almost became

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